[Beauty]

The technology and AI partner for beauty brands

We design and build premium e-commerce platforms, immersive digital experiences and bespoke AI solutions that lift every step of your customer journey.
40+ projects delivered for beauty brands and groups
130 senior engineers from France's leading schools: Polytechnique, Centrale and ENS
Extensive experience in premium e-commerce, loyalty programmes and clienteling
Christian Louboutin
More than 40 beauty brands, houses and retailers trust us with their tech and AI projects.
[What's at stake in your sector]

Your product, data and AI challenges

Brand image and e-commerce performance

Brand image and e-commerce performance

In beauty, the online shopping experience shapes how people see your house as much as the product does. Your site has to reflect that world while staying fast and reliable through peak trading periods.
Personalising the experience with AI

Personalising the experience with AI

Advising each customer on their routine, skin type and past preferences gets harder as your customer base grows. Bespoke automated recommendations bring the quality of an in-store skin consultation to every customer, at scale.
Digital services and online booking

Digital services and online booking

Most treatment appointments are now booked on a smartphone. A smooth, instant booking journey captures that mobile demand and fills as many of your slots as possible.
Community engagement and social conversion

Community engagement and social conversion

Purchase decisions now rely heavily on reviews, video demonstrations and social proof. Bring your customers' content and immersive shopping directly onto your platform, and engagement turns into conversions straight away.
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AI multiplies the reach of beauty advice.
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We design your consultation and sales experiences.
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The quality of in-store advice, at scale.
[Our work]

Solutions designed for your customers and your teams

We deal with these challenges every day: online growth, customer loyalty, digital services and AI personalisation. See how we turn them into concrete solutions for beauty businesses.
LUXURY HOUSEChristian Louboutin Beauté

Recommending a fragrance or lipstick from an in-store touchscreen

Christian Louboutin Beauté, a Puig brand, wanted to extend its brand world into its department store spaces and give its sales teams an advice tool. Galadrim designed and built the app installed on the in-store touchscreens: fragrance and make-up questionnaires, a gallery of looks and immersive videos, all running locally on the screen. A customer answers a few questions and gets the products and looks that match her profile. The beauty adviser then picks up from there to suggest related products.
+30stores equipped
60interactive screens
+100products featured
Christian Louboutin Beauté Logo
NATURAL SKINCARE BRANDTypology

Speeding up an e-commerce site with a bespoke architecture

Typology wanted an e-commerce site that truly reflected its brand, beyond Shopify's standard templates. Galadrim built a fully bespoke site while keeping Shopify for catalogue, basket and order management, with two engineers reinforcing the in-house team for six months. The site now loads much faster, and Typology stays in control of how its pages and shopping journeys evolve.
+30 %conversion rate
€100mrevenue in 2025
Typology Logo
BEAUTY SERVICES PLATFORMClick & Glow

Bringing beauty services together
in French Polynesia

Galadrim built Click & Glow, the platform that brings together Tahiti's beauty salons and their clients. Professionals list their treatments and prices, and track their calendar and earnings from a web dashboard. On the mobile app, clients find a nearby salon on a map and book a slot in a few taps.
5 000+downloads
4,5/5average rating
Click & Glow Logo
LUXURY HOUSEChanel

Measuring how a cosmetic
is applied, with AI

Chanel's neuroscience unit wanted to understand how people really use its products, based on filmed tests. The goal: quantifiable data on how someone applies a cosmetic. Galadrim developed image recognition algorithms that track the user's head, hand and fingers throughout the video. Every gesture is counted and classified by type, from half-circle massaging to tapping, giving Chanel an objective measure of how a cosmetic is applied.
97 %gesture recognition accuracy
Chanel Logo
FRAGRANCE HOUSEM.Micallef

Redesigning a fragrance house's website and opening it up to four markets

M. Micallef wanted an online shop that was easier to manage and truer to the house's image, after years of plug-ins added one after another to its original site. Galadrim designed and built the new e-commerce site, with product personalisation, a loyalty programme with points redeemable against purchases, and affiliate management. Four regional sites were launched, each with its own catalogue, including specific handling for UK customers following Brexit.
4regional sites launched
+40 %of orders from abroad
M.Micallef Logo
COSMETICS BRANDClarins

Launching a subscription service for
personalised beauty boxes

Clarins wanted to launch Clarins Unlimited, a subscription service that lets customers create, receive or gift a personalised box of products every two months. The aim: build loyalty among a younger, digital-first clientele. Galadrim designed the subscription journey, optimised for conversion and repeat purchase. Behind it sits an admin area where the Clarins teams update products, content and visuals on their own.
2 500active subscribers
123 €average order value
€1.8mannual revenue
Clarins Logo
[Our team]

A team that advises you before it builds

Manon Le Toquin
Manon Le Toquin Senior Product Designer
She designs consumer-facing configurators as well as internal tools, for Hermès and Christian Louboutin Beauté, and runs co-design workshops with business teams.
Alexie Romeu
Alexie Romeu Lead Product Designer
She designed the interfaces for Clarins and The Bradery, and leads Galadrim's design team and its component libraries.
Félix Monnier
Félix Monnier AI Team Lead
He trains detection and recognition models suited to your images, then measures their accuracy on your own data before anything goes live.
Thomas Hallot
Thomas Hallot Tech Lead
He leads development on the sensitive parts of an online shop: checkout, customer account security and order reliability, including when migrating an existing catalogue.
Pauline Le Fur
Pauline Le Fur Product Manager
She scopes and coordinates our clients' e-commerce projects, from gathering requirements to go-live.

Let's bring your project to life together

Contact us
[FAQ]

Questions our clients often ask

Yes, in one of two ways. Our engineers reinforce your tech team on a defined workstream, or take full responsibility for the redesign. Either way, we take over the existing code and go live gradually.
Each market has its own catalogue, prices and delivery rules, all managed from a single interface. Currencies, taxes and customs formalities are set up country by country, while day-to-day management stays centralised.
It turns qualitative observations into measurable data. For Chanel's neuroscience unit, image recognition algorithms identify and classify the application gestures filmed during consumer tests.
Customer accounts, purchase histories, product preferences and skin diagnostics all call for rigorous handling. We build data protection in from the design stage: collecting only the data we need, managing access rights and encrypting sensitive information, working directly with your DPO.
In France or the European Union, with a hosting provider we choose together based on how sensitive your data is and your constraints, on a mainstream cloud or dedicated infrastructure.
The total length of a project to design and build a complete application varies, but it usually takes between 2 and 5 months. We deliver in short iterations: a first usable version within a few weeks, then regular releases to production.
No. You own the application's source code. We guarantee reversibility: your teams or a third party can take over the application at any time, and we support the knowledge transfer.
[Contact us]

Let's bring your project to life together

We work with every kind of client, across every industry. Whether you are an entrepreneur or lead a large organisation, we put together a team that fits your need.

More than 800 companies have trusted us to build their web, mobile and AI products

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